Tech Speak for you Geeks
Getting Traffic to your website is an ongoing task that every website owner has to accomplish.Your website can be as proffessional as they come,if you can’t attract traffic to it the site is useless.Traffic equals money, without it there would be no sales. Fortunately , there are countless ways to generate free and paid traffic to your website.ï»¿
If you want a guaranteed source of instant traffic, it doesn’t get any easier than PPC advertising. However, PPC is also the most expensive traffic source on this list and you’ll always have to pay for it. If you opt for PPC advertising, be sure to spend time learning how to generate keyword lists, pinpoint effective long tails and split test your campaigns to minimize wasted ad spend.
Search Engine Optimization (SEO)
If you want to know how to get more traffic, master SEO. Whereas PPC is a short term tactic that can cost as much as you make if you’re not careful, SEO is a long term strategy that translates to real profits over time. Search engine optimization consists primarily of getting quality back links from trusted sites through article marketing, link baiting, blogging, commenting on forums, and link swapping.
Pay Per View Advertising (PPV)
If you’ve ever installed shareware or freeware on your computer and read the terms of instalment, you know that there are all sorts of advertising tools going in with the program. These programs track your browsing habits, site visits and search preferences, then place ads in context on the sites you visit. As an advertiser, this allows you to pay for CPM ads that are highly targeted to your audience. Top networks include TrafficVance.com, MediaTraffic.com and LeadImpact.com.
When it comes to learning how to get more traffic, email marketing is an old staple of the industry and a vital tool for any site owner. As a marketer, every site you own should have an email opt-in list attached to it. When you gather those email addresses, you can send valuable information along with promotions and links to your site to readers who are already primed to visit.
Joint Venture and Email Swap
Joint ventures come in many forms, but a popular method is to trade email lists with a fellow marketer. If you have 5,000 subscribers and they have 6,000, you could both trade emails to the other’s site, gaining an instant exposure to thousands of primed niche-watchers. Joint ventures can also involve giving away free products on someone else’s site in exchange for links or guest posting on their site for a link.
You can also create your own product and use affiliate marketing to get it viral almost immediately. You have to entice your affiliates with a really good product. Make sure that you give your affiliates good support. have training for them and banners , text ads, email letters already prepared. The easier you make it for them to make money, the more money you would make.
Viral and Social Media Marketing
Of the many ways how to get more traffic, viral and social media are the most fun, but also the hardest to quantify. If you opt for this route, make sure to use a wide array of tools, including Facebook, Twitter, LinkedIn, YouTube, Digg, and more. Your goal here is to create value that will entice people to come looking for you. Free tips, articles, updates, news, and videos all do this, but don’t forget that those freebies must also be entertaining and informational.
As you can see there is no single secret in how to get more traffic. You need to utilize a wide array of tools that will all help develop a stream of visitors to your websites. Build yourself up as an expert in your field, research your target audience carefully, and get them to come to your site bit by bit. By combining them all, you can guarantee steady, never ending traffic that can’t help but lead to profits.
| 10 4th, 2010 |